KOREA PREPAID CARD

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PROJECT
Client	KUSTOM COFFEE Co., LTD
Project	Prepaid Card Launch for Frequenters
Industry	Food and beverage

OVERVIEW: KUSTOM COFFEE uses 20 years of roasting know-how to make the best taste by handling only selected green beans from experts. This brand is one of the hottest brands in the coffee franchise industry since it developed new latte based on handmade aged milk and uses a new blending technique accordingly.

KUSTOM COFFEE
Prepaid Card for offline store launches: The harmony between the coffee and the sweetness of milk can be maximized when the best coffee beans from experts and milk made by constant research meet.
The hygienic part in the sterilization of the milk manufacturing process is considered as the most important part. Since the milk business is as significant as the coffee business, we are conducting thorough management training to employees.
Kustom Coffee vouluntarily operates its prepaid card depending on demand of each store in each commercial district. Currently, over 100 stores have introduced the prepaid cards to manage customer loyalty, frequency of visits for increase of sales.

PROVIDES DETAILS OF USE THROUGH KAKAO TALK MESSENGER SERVICE.: The best feature among prepaid card functions is Kakao message services, which is provided free of charge. The inconvenience of the existing prepaid card has been resolved because Kakao messages will be sent to customers in real-time. Through this mobile message, customers can check their card balance and usage details. In addition, the barcode number is also exposed in the message, which can be called as ‘mobile prepaid card’, so the customers can pay conveniently via mobile without a physical card.

Customers can choose automatic discounts, mileage points, stamping points, and discount by membership level. These various reward options are a great help in continuing to manage their customers because it is simple to select the certain features that they need for a store operation.